In a recently published blog post, I revealed that in my full-time work, I assist CEO’s of SMB’s (small-to-medium businesses), Digital Marketing agencies and a number of other C-level executives in perfecting their content strategy. Effectively, I help major players grow their business by first growing their blog traffic.
Through my training with CEO of Vertical Measures: Arnie Kuenn, my HubSpot Inbound Certification and completion of courses like:
- Content Strategy for Professionals (Northwestern)
- Management Communication (Sloan)
- The Analytics Edge (MIT)
- Digital Marketing Channels: The Landscape (University of Illinois)
- Brand Management (University of London)
I consult (and sometimes completely manage) clients content marketing campaigns through the entirety of it’s cycle: planning, strategy, creation, optimization, distribution and analysis.
I have managed projects including but not limited to: blogs, eBooks, scripts, ad copy, optimized landing pages, whitepapers, articles, journal submissions, social media campaigns, product descriptions and more.
I provide analysis of acquisition, visitor behaviors and outcomes, provide KPI recommendations based on core goals, identify strategic campaign topics, develop editorial calendars, complete industry research and manage/measure initiatives to elevate brand awareness.
I even led the content marketing implementation for the inaugural Content Marketing Conference in 2015, achieving #1 ranking on Google for “content marketing conference” within two months.
What does this mean for you?
I am going to begin sharing this knowledge with you beginning with a Content Strategy Template created by me and used by some of the most effective companies within the digital landscape.
Much of it is based off of Content Marketing Institute CEO Joe Pulizzi‘s “Content Inc.”
Using the tools I provide, you will be able to hone your focus on the assets that will grow your blog traffic in 2016, increase your following and establish you as a thought-leader in the space you have chosen.
Feel free to email me to let me know what tools/resources you would like moving forward, then click below if you’re ready to take your blog to the next level.
